We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share your information when you visit our website or make a purchase. It applies to residents of the United States, Canada, United Kingdom, Australia, and all other regions where we operate.

By using our website, you agree to this Privacy Policy.

• Device Information: Browser type, IP address, time zone, cookies, and how you interact with our website.
• Order Information: Name, billing and shipping addresses, payment information (including credit card details), email, and phone number.
• Customer Support Information: Any information you provide when contacting us (e.g., via email or contact form).
• Marketing & Communication Data: Preferences for receiving marketing (email, SMS).

We do not knowingly collect data from anyone under the age of 16.

We use your information to:

• Process and fulfill your orders.
• Provide customer support.
• Screen for fraud and security risks.
• Improve our website and services.
• Send you marketing communications (if you consented).
• Comply with legal obligations.

We share your personal information only with trusted service providers, such as:

• Shopify (our e-commerce platform)
• Payment processors (to complete your transaction)
• Shipping providers (to deliver your order)
• Advertising partners (for personalized marketing, where legally permitted)

We may disclose personal information if required to comply with legal obligations (court order, government request) or to protect our rights.

We use cookies, pixels, and similar technologies to:

• Enable website functionality (shopping cart, login).
• Analyze website traffic (Google Analytics).
• Provide personalized advertising (Facebook, Google Ads, etc.).

You can manage or block cookies through your browser settings. Note that disabling cookies may affect site functionality.

Do Not Track: Because there is no consistent industry standard, we do not alter our data collection in response to “Do Not Track” signals.

We may use your information for:

• Targeted advertising (Google, Facebook, TikTok, etc.).
• Email campaigns (offers, new products).
• SMS campaigns (if you provide your phone number at checkout).

You can opt out of marketing at any time by clicking “unsubscribe” in emails or replying “STOP” to SMS.

Depending on your location, you may have rights under privacy laws such as GDPR, UK GDPR, CCPA, and the Australian Privacy Act, including:

• Right to access your personal data.
• Right to request correction or deletion.
• Right to object to processing (e.g., marketing).
• Right to data portability.
• Right to withdraw consent.

If you are a California resident (CCPA), you may request:

• Disclosure of categories and sources of data collected.
• Deletion of your personal information.
• That your data not be sold.

If you are a UK/EU resident (GDPR), your data may be processed outside the EEA (including the US and Canada). We use standard contractual clauses to safeguard your data.

We retain your personal information only as long as necessary for the purposes stated in this Policy, or as required by law. You may request deletion of your information at any time.

We implement reasonable security measures (encryption, restricted access) to protect your information. However, no system is 100% secure, and we cannot guarantee absolute protection.

Our website is not intended for children under 16. We do not knowingly collect personal data from children.

Your information may be transferred and processed outside your country of residence. By using our site, you consent to such transfers, subject to applicable safeguards.

In the event of a data breach, we will notify affected users as required by law. However, we are not responsible for any damages or losses resulting from such incidents beyond what is required by applicable regulations.

Our site may include links to third-party websites or services. We are not responsible for the privacy practices, policies, or content of those third parties. We encourage you to read their privacy policies.

BARRIER is not liable for any indirect, incidental, or consequential damages arising from your use of our website, products, or services. Your use of our website is at your own risk.

All information provided on our website is for informational purposes only and does not constitute medical, legal, or professional advice. We make no guarantees that information is accurate, complete, or up to date.

This Privacy Policy shall be governed by and construed in accordance with the laws of the applicable jurisdiction where we operate. Any disputes shall be resolved exclusively in the courts of that jurisdiction.

By accessing or using our website, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. Updates will be posted on this page with a new effective date.

If you have any questions, requests, or complaints regarding this Privacy Policy, please contact us:

BARRIER Privacy Officer
Email: support@barrierbio.co

If you are not satisfied with our response, you may lodge a complaint with your local data protection authority (ICO in the UK, OAIC in Australia, FTC/State AG in the US, OPC in Canada).